Strategic work on product ranges with or without adaptation for each outlet
To enable retailers to make shopper-oriented and transparent assortment decisions, knowledge of the facts is indispensable.
The critical evaluation of all individual items on the basis of key performance indicators from market research, delivery and/or POS data is carried out in the "Range Finder®".
This creates product ranges for different regions and shelf sizes. If required, the "Range Adapter" can adapt the range per outlet according to your strategic specifications. “Local Heroes” are added, “Local Losers” are removed and the number of facings of each item is automatically adjusted according to sales at the specific outlet.